“Since 1970, Plum Crazy has been one of the most desired paint colours for the Dodge Challenger and Charger.”
Back for a limited-production run, the iconic Plum Crazy exterior paint will be made available on 2016 Dodge Challenger and Charger models.
“With our strongest muscle-car arsenal ever, we knew it was time to reach into our Dodge paint code archive and offer our high-performance R/T Scat Pack and SRT Hellcat models in one of the most iconic exterior colors of all time,” said Tim Kuniskis, President and Chief Executive Officer – Dodge Brand and SRT Brand, FCA – North America.
Earmarked for the eye-catching paint job are the 707-horsepower SRT Hellcat models and 485-horsepower naturally aspirated R/T Scat Pack models.
Since 1970, Plum Crazy has been one of the most desired paint colors for the Dodge Challenger and Charger. Today, the enthusiast demand for this heritage hue is stronger than ever – as the signature paint color is directly associated with high collectability and the famed “Mopar-or-no-car” legacy. Add in the widest performance range ever for the 2016 Challenger and Charger, and there hasn’t been a better time to paint the Dodge brand’s iconic muscle car arsenal in the nostalgic color.
Limited edition models and limited production paint colours add collectibility, accounting for less than 11 percent of the entire global production of Dodge Charger and Challenger to date.
Contact the writer at keith [dot] morgan [at] drivewaybc [dot] ca
When it comes to picking a shade to best represent your vehicular product, sometimes silver or a black just won’t do.
There were some standout hues on vehicles displayed at the recent LA Auto Show, goodness knows which, if any of them, will make it your local showrooms.
Here are a few vehicles that not only had flair, but the paintwork to match.
2015 Ford Edge
If the name “Electric Spice” doesn’t grab your attention, then the actual colour itself will. You could label it as bright gold. But not a gaudy gold. Yes, it’s bright, and probably will repulse some crossover shoppers, but it doesn’t look half bad on the 2015 Ford Edge.
2015 Chevrolet Spark
Lime and Electric Blue are just some colours you will find on Chevrolet’s pint-sized cars. While they might not attract your gaze because of their size, they can certainly catch your eye because of their electrifying tones.
2015 Mercedes-Benz GLA
While you might not be able to option your new Mercedes-Benz GLA out with this paintwork, it’s pretty darn cool. Mr. Brainwash, an LA-based but world-renowned street artist, partnered with Mercedes-Benz to create a one-of-a-kind GLA crossover that toured eight cities. Aside from it being awesome, you can see that the paint literally got everywhere.
2015 Dodge Charger and Challenger
Don’t call me baby, even if it might be blue. The head-turning colour I’m referring to is the B5 Bly that was draped over Dodge’s two new models: the Challenger and Charger. You can see it from miles away, and whether you option it out on the sedan or coupe, you’re bound to get some attention. That’s if your HEMI isn’t doing its job!
2015 Nissan Juke
Love it or hate it, the Nissan Juke is here to stay. And rightfully so. If you can get past its quirky looks, it’s quite a fun vehicle to drive. But what would a Juke be without some exterior zest? For 2015, it is redesigned and offers a long list of standard tech features, more connectivity and importantly, a way to stand out in the crowd. With Nissan’s Color Studio, Juke owners can find nearly unlimited color personalization for their new ride.
Grey and orange, anyone?
Lexus LF-C2 Concept
It think the metallic sunbeam-like yellow speaks for itself, don’t you think?
“The Charger has an aggressive stance but this is also a car that can blend into the crowd, it doesn’t need to scream at the top of its voice that is left for the engine to do…”
It’s a lucky thing that ‘Cash for Clunkers’ was enacted after any of these movies were made.
These films would each have been a bit less amusing without their “star” cars.
*Rob Sass is the vice-president of content for Hagerty Insurance. Hagerty is the world’s leading specialist provider of classic car and boat insurance. Learn more at hagerty.ca.